Hyperscale with our digital health ecosystem
Insurance, banking and telcos customise CXA’s health ecosystem platform to unlock the real value from their enterprise customers via digital worksite marketing.
Seagate China Case Study
CXA worked with Seagate China, a leading semi-conductor company, to roll out a digital worksite marketing program to its 6,300 employees across 10 locations in China.
After months of planning and development, the Seagate New Health Program was launched. This gave employees access to a wellness account which they could use to select and pay for specially designed voluntary insurance and health screening plans.
The worksite insurance product covered hospitalization expenses and additional hospitalization coverage in case of critical illness, which is complementary to the medical plan provided by employers.
CONVERSION RATE ON A CRITICAL
ILLNESS HOSPITALISATION PROGRAM.
EMPLOYEES MADE PAYMENT
DIRECTLY FROM THEIR eWALLETS
OR VIA CREDIT CARD
DIGITAL MEDIA WAS USED
TO COMMUNICATE BENEFITS
AN ONSITE CUSTOMER
SERVICE BOOTH ANSWERED
USER FRIENDLY MOBILE PORTALS
MADE IT EASIER FOR FACTORY
EMPLOYEES TO ENROLL.
“In the HR world, much about voluntary worksite programs are discussed, but actually seeing it happen digitally, deploying bespoke insurtech, to reach to our 6,300-strong employee base and their dependents is a breakthrough. We are very proud of the result – that 30% of our staff voluntarily signed up, and thank CXA for helping us make this happen.”
“We are happy that our employer gave us an eWallet to choose and pay for insurance and health programs so that we can understand our health better and change our habits so we can get healthier. Also the insurance plan is affordable”
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